In recognition of Clearpoint Agency’s 10 year anniversary, our content will be featuring posts all year long about the number 10. From “10 Social Marketing Tips You May Have Missed” to “10 Reasons to Blog,” we’ll brighten your appreciation for all things 10. Have a tenacious idea? Let us know! Social media has changed the landscape of business; it has …
I Know Your Blog is Offsite… But What Am I?
We occasionally get questions from our clients about whether their company blog should be on their corporate site or off. We’d like to discuss the pros and cons of both options, and provide a little insight into what most companies are doing. It seems that so far, most companies house their blog on the corporate website, but there are certainly …
Like Higher Search Results? Like GOOGLE+
Google+ is here to stay, so it’s time you figure out if it’s right for you or your clients. Google+ helps with organic Google search results, and Google.com attracts over 1 billion unique visitors per month, making it the web’s most visited website. It has a lot of similarities to facebook fan pages, but it also has features Mark Zuckerburg …
Pinterest – the Latest Social Media Buzz Broken Down
Pinterest is the latest social media platform that is being hyped as the next big thing. Is it really? Well, you be the judge. It does have some cool features which we’ll break down for you. Pinterest enables users to share photo content in theme-based image collections. Of course, users can upload photos, videos and other content, but the twist …
New Year? New Brand!
It’s that time of year when we all make resolutions for the coming year. Many of us vow to get to the gym, eat right, maybe finally quit smoking – all to be healthier and have a better self-image. But what about the health and image of your company’s brand? The New Year is a great time to evaluate your …
Happy Holidays from Clearpoint Agency!
Is it just us or did the holidays come extra fast this year? Clearpoint hosted our annual holiday party for employees and family on Friday, December 10th. We look forward to this event all year, since it’s such a great opportunity to catch up with our co-workers and their families. We had …
Corporate Gift Giving – An opportunity to communicate values and culture
It’s that time of year, when business people everywhere start thumbing through catalogues to select the gifts for their clients. We’d like to suggest you use corporate giving as an opportunity to share your business values and culture. By thinking creatively, you can give gifts to your clients in ways that make a much bigger impact than goodie baskets. Creative …
Review of “Social Boom!” By Jeffrey Gitomer
Clearpoint team member Lexy Haynes reviewed Jeffrey’s Gitomer’s book “Social Boom! How to Master Business Social Media”. Here’s what she said. Hi friends, first, an overview: Social Boom! covers just about everything social. Ok, not everything, but the biggies: Facebook, LinkedIn, Twitter, YouTube, blogs, and even tips on writing. It’s a thorough review of the social media landscape and what …
10 Tips to Get into Print (or Online)
Getting into a print or online publication can be tricky, from writing an enticing pitch to trying to distinguish your press release from the hundreds of others sitting in the editor’s inbox. We drew from our own experiences with media relations to compile this list of tips to help you get published. 1. Be honest – Put your news to the …
Celebrating Relationships Counts!
When it comes to public relations, relationships count. Heck, the name of the profession is practically public relationships! Building new relationships is certainly important in this industry, but it is equally important to strengthen and celebrate existing relationships by turning off the talk about strategy and goals, and just having a relaxing time with your clients and associates. As contradictory …
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