This month, we’re bringing you news about Google’s new search algorithm, advising you on how to complain on social media, debuting a new client and - last but not least - seeking your opinions for a fun survey! Make sure to scroll all the way to the end.
PR & DIGITAL MARKETING trends
Google is at it again! Toying with their search algorithms, that is. This time, Google has reconsidered the entire mobile-search structure. Under its new search rules known as "Mobilegeddon," Google is punishing any website that does not also have a mobile-friendly version. If you are unsure if your site is mobile-friendly, you can double-check using the Mobile-Friendly Test.
For a helpful Q&A about Google's plan to reward mobile-friendly pages, click here, and take a look at Clearpoint Agency's mobile site for tips.
image via Search Engine Land
We are thrilled to be working with a new international client, BrandMaker, Inc.! Clearpoint has worked with BrandMaker since 2014, and recently signed an agreement to become the agency of record.
BrandMaker develops Cloud-based software for marketing resource management. BrandMaker's international enterprise clients rely on the software to keep marketing materials and brand messaging consistent at any franchise within their organization.
A CLEAR VIEW musings from the Clearpoint blog
How to Complain on Social Media to Get What You Want!
We want to help solve the customer service challenges happening on social channels all over the Internet. Here is our blog on the Do’s and Don’ts of effectively complaining on social media to get what you want.
Hint: The "Golden Rule" applies to customer service complaints, too.
FOUR RANDOM QUESTIONS a fun survey of our audience
We want to get to know you better! Please take a couple of minutes to fill out our four-question survey. Your answers will help us feel that much closer to you. The questions are informative, fun and lighthearted.