Synteract, an innovative contract research organization, enhanced its status in the mid-market CRO space with the creation of focused therapeutic centers of development. In April, the company revealed its new market positioning with an updated logo, tagline, and website to reinforce its core capabilities. The Clearpoint Agency team participated in all marketing development, including conducting primary and secondary industry research …
February, 2018 Clearpoint Agency Client SDCVA Presents Annual Wine & Food Festival – April 29 San Diego Vintners Association showcases San Diego County wines – many award winning – at the 23rd Wine & Food Festival. Proceeds support education and marketing San Diego’s growing wine region – now 116 wineries strong! (more)
Happy New Year! The holiday celebrations are over and it’s back to reality and fresh opportunities. Turning the calendar to 2018 has us looking forward and predicting trends we will see in the new year. Here are five you can expect from PR and marketing in 2018. PR Is Even More Important Hollywood’s sexual harassment scandals, Equifax’s security breach, United …
Clearpoint Agency won big at this year’s Public Relations Society of America (PRSA) Bernays Awards. We received the Silver Mark of Merit Award for nonprofit events the work we did for the San Diego County Vintners Association’s (SDCVA) 22nd Annual Wine and Food Festival. Additionally, we received two Bronze Mark of Merit Awards, one in the research and evaluation for Great Jones Street and the …
Have you ever wondered when you should be posting on social media? We have discovered that the best days and times vary across each social media platform. Keep our infographic on hand the next time you want to optimize the number of likes, clicks or retweets on your post. Read our blog for more tips on when to post!
Join us at the coast! We’re looking for a stellar Public Relations Account Executive or Senior Account Executive Clearpoint Agency, an award-winning, boutique PR firm located in coastal Encinitas, is interviewing for a PR account executive with at least 3 years of experience or a Senior AE with at least 5 years of experience with increasing responsibility. We are looking …
Clearpoint Agency, an award-winning, boutique PR and digital marketing firm located in coastal Encinitas, is interviewing for a digital marketing and social media coordinator. We are looking for a high-energy digital marketing specialist who is proactive, detail-oriented and passionate about all things digital to join our team. Clearpoint Agency works with a variety of interesting clients in consumer products, technology, …
The growth in digital media and social sharing has created an opportunity for all companies to be their own publishers. No longer do we write just for the news media/journalists and existing clients! We have an opportunity to direct information, education and promotions to prospects and even the world at large with the exact messaging you want them to receive. …
When I was younger, I never really understood the point of public relations. The first time it was described to me, I thought it was a more upscale and esoteric version of advertising, with the occasional writing task and a lot of PowerPoint presentations. With that uninformed perspective, of course, I thought it sounded easy. But as I grew up …
We have been working with several clients to host webinars, an effective way to engage with customers, generate leads, and educate prospects on your offerings. To ensure you are doing all the right things (and none of the wrong things) when planning for a webinar, we’ve created this infographic for you to use as a checklist. …