At Clearpoint Agency we think daily about writing press releases that not only convey the news, but communicate what our clients and products are all about. The press release is critical to the entire PR program because it serves as the hub for so many forms of communications – emails to clients, social media, blog topics, website content and more. …
10 Steps to Getting Paid for Your Marketing Materials
In recognition of Clearpoint Agency’s 10 year anniversary, our content will be featuring posts all year long about the number 10. So here are 10 steps to getting paid for your marketing materials. Have a tenacious idea for a blog post? Let us know! How often have you heard yourself say the same sound bites when speaking to and advising …
10 Tips to Nail Your Media Interview
In recognition of Clearpoint Agency’s 10 year anniversary, our content will be featuring posts all year long about the number 10. From “10 Social Marketing Tips You May Have Missed” to “10 Reasons to Blog,” we’ll brighten your appreciation for all things 10. Have a tenacious idea? Let us know! 1. Prepare ahead of time: this is the most important …
Get Busy Blogging: 10 Reasons to Blog
In recognition of Clearpoint Agency’s 10 year anniversary, our content will be featuring posts all year long about the number 10. From “10 Social Marketing Tips You May Have Missed” to “10 Reasons to Blog,” we’ll brighten your appreciation for all things 10. Have a tenacious idea? Let us know! Whether you are a B2B or B2C company, you want …
10 Steps to Rock Social Media
In recognition of Clearpoint Agency’s 10 year anniversary, our content will be featuring posts all year long about the number 10. From “10 Social Marketing Tips You May Have Missed” to “10 Reasons to Blog,” we’ll brighten your appreciation for all things 10. Have a tenacious idea? Let us know! Social media has changed the landscape of business; it has …
The Nitty Gritty on Facebook Promotions
A lot of our clients come to us for help growing their Facebook pages. They’re frustrated their pages aren’t growing organically and they ask us for guidance on attracting quality followers. One of our first steps is to look at their messaging and make sure they are speaking with a clear voice. Social media is not something to be thrown …
I Know Your Blog is Offsite… But What Am I?
We occasionally get questions from our clients about whether their company blog should be on their corporate site or off. We’d like to discuss the pros and cons of both options, and provide a little insight into what most companies are doing. It seems that so far, most companies house their blog on the corporate website, but there are certainly …
Like Higher Search Results? Like GOOGLE+
Google+ is here to stay, so it’s time you figure out if it’s right for you or your clients. Google+ helps with organic Google search results, and Google.com attracts over 1 billion unique visitors per month, making it the web’s most visited website. It has a lot of similarities to facebook fan pages, but it also has features Mark Zuckerburg …
Pinterest – the Latest Social Media Buzz Broken Down
Pinterest is the latest social media platform that is being hyped as the next big thing. Is it really? Well, you be the judge. It does have some cool features which we’ll break down for you. Pinterest enables users to share photo content in theme-based image collections. Of course, users can upload photos, videos and other content, but the twist …
New Year? New Brand!
It’s that time of year when we all make resolutions for the coming year. Many of us vow to get to the gym, eat right, maybe finally quit smoking – all to be healthier and have a better self-image. But what about the health and image of your company’s brand? The New Year is a great time to evaluate your …
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