American Marketing Association San Diego Recognizes Clearpoint Agency with 2023 Sandie Award for Excellence in PR for OptionMetrics Awards program honors marketing campaigns and projects produced by, or for, San Diego County entities during 2022 SAN DIEGO – May 23, 2023 – The American Marketing Association (AMA) San Diego Chapter awarded Clearpoint Agency with a 2023 Sandie Award for excellence in the …
What is PR and what value does it provide? It’s a question we often get. A good analogy: imagine that your most important prospects are at a cocktail party and every person they chat with talks about your company in a highly positive way. It’s highly likely your prospects will be more receptive to your calls and more likely to …
Media coverage that includes your company name, your name, and maybe even your team or division name positions you as a subject matter expert and builds your reputation as an authority on your products and services. It adds to not only your personal credibility but also to that of your company brand. Interviews are not advertising and cannot be tracked …
San Diego – November 2, 2022 – Today the Business Intelligence Group announced Clearpoint Agency has been named a winner in the 2022 Public Relations and Marketing Excellence Awards. Clearpoint Agency is a strategic public relations and marketing consultancy, earning more than 30 peer-reviewed and business marketing awards over its 20-year history. It supports clients in technology, financial services, venture …
AMA San Diego annual conference on October 21 to feature big brands predicting winning marketing strategies for 2023 and beyond CARLSBAD – Oct. 11, 2022 – Clearpoint Agency has joined the growing list of sponsors for The Art of Marketing: The Future is WOW Conference from the American Marketing Association San Diego. In addition, the award-winning public relations and marketing firm is …
Public relations is a powerful way to increase brand value, educate markets, differentiate against competitors, build trust, create product demand, attract investors/acquirers, and retain top talent. That’s why it continues to grow as an industry. In 2020, the global PR market was worth $88 billion. By the end of 2025, the industry is expected to surpass $129 billion (Statista, 2022). …
By Hilary McCarthy, Clearpoint Agency From racial justice protests and political polarity, to the ongoing pandemic and release of vaccines—2021 was a historic year. As we continue to grapple with what will be “the new normal” post-COVID and make sense of rapid changes throughout our communities and the world, several trends have emerged and/or accelerated. Marketing and PR are no …
Conference will feature speakers from Disney, Snap Labs (Snapchat), Target, Google, Rubio’s, Mint Mobile, Visit California, San Diego Pride, San Diego Opera, Tragic Media, Courageous, Linguatrip, Red Door and four content-rich educational tracks covering marketing strategy, branding, technology, popular culture, DEI and more SAN DIEGO – August 3, 2022 – American Marketing Association (AMA) San Diego Chapter is now accepting registrations for …
Clearpoint Agency is representing Caravan Health, the leading accountable care provider in the U.S., and providing public relations strategy, media relations, voice of customer (VOC) programs, and content development. Caravan Health has an incredible story to tell as it has guided more than 300 independent health systems and 26,000 clinicians to achieve meaningful and measurable results through value-based care. Its …
The ongoing challenges of the coronavirus pandemic, combined with global VC investing hitting an all-time high in Q1 2021, the Consumer Confidence Index rising again in April and predictions of a major, lasting economic boom, all point to 2021 being another transformative year. At the same time, we continue to see the growth of social media influence, communication echo chambers, …