RISARC Retains Clearpoint Agency for Public Relations, and Elevator for Digital Branding
Two award-winning San Diego firms team up to create a new communications campaign for healthcare IT powerhouse
SAN DIEGO – March 30, 2016 – Clearpoint Agency, a public relations (PR) and digital marketing firm, and Elevator, a digital brand strategy agency, are collaborating to manage RISARC’s public relations and digital marketing programs.
Burbank-based RISARC is a 25-year old healthcare technology and revenue recovery consulting firm. Its Triple-Win program combines shared-risk/reward, proprietary technology, and expert services that increase revenue, reduce costs and improve healthcare outcomes. This, combined with RISARC 360° Service™, creates a single-source solution that merges revenue cycle expertise with proprietary cloud-based technology.
Clearpoint Agency will be handling RISARC’s PR strategy, media relations and content development, as well as its social media presence across multiple platforms.
Elevator is spearheading RISARC’s digital marketing initiatives and developing a new responsive website that is focused on communicating specific solutions for RISARC’s six client types – ACOs, hospitals, payers, physicians, post-acute care organizations and international markets.
Richard Stephenson, founder and president of RISARC, says, “Clearpoint Agency’s reputation for winning strategic public relations and digital marketing programs, combined with Elevator’s dynamic designs and brand building experience, will elevate our communications program. It’s a time of great change in healthcare payment models and RISARC will be communicating about the best ways to navigate the transformation the industry is seeing today.”
Clearpoint Agency President Bonnie Shaw says RISARC is just the type of client the agency looks for – an expert in a category with proprietary technology, and a culture that fosters creativity and openness.
“RISARC is an exceptional healthcare revenue cycle management provider because it offers solutions for both traditional fee-for-service and value-based payment models. This makes RISARC invaluable to healthcare organizations in transition or considering varying payment models,” says Shaw. “RISARC has the technology tools, knowledge and partnership approach healthcare organizations need during this time of tremendous change in healthcare delivery, patient engagement and payment models.”
About Clearpoint Agency
Clearpoint Agency develops award-winning PR and digital marketing programs for B2B and B2C clients in technology, financial services, manufacturing, biotech, non-profit and consumer products. From strategy and content development, to media relations and social media, the experts at Clearpoint have the experience to generate buzz for your brand and creatively communicate your message to target audiences. For more information visit www.clearpointagency.com or follow Clearpoint on Facebook, Twitter and Clearview Blog.
Based in Carlsbad, Calif., Elevator works with progressive companies to help them develop digital brand strategies that drive measurable results. They specialize in the areas of web development and content marketing. For more information visit www.elevatoragency.com or follow Elevator on Facebook and Twitter.
For more than 25 years, RISARC has been a leading national high-technology and revenue cycle optimization force in the healthcare industry. RISRAC provides the upmost-service to their clients while using the most up-to-date technology. Their triple-win approach combines shared-risk/reward, proprietary technology, and expert services to healthcare organizations to increase revenue, reduce costs and improve healthcare outcomes. For more information visit www.risarc.com or follow RISARC on Facebook and Twitter.