Clearpoint Agency Receives Three Edward L. Bernays Awards from San Diego Public Relations Society of America (PRSA)
Public relations and digital marketing firm recognized by PRSA for research, media relations and special events
SAN DIEGO – Oct. 17, 2017 – Clearpoint Agency, Inc., a public relations and digital marketing firm, earned three awards at last week’s San Diego Public Relations Society of America (PRSA) Edward L. Bernays Awards. The agency continues its award-winning tradition, having received peer-reviewed Bernays awards for every year in which it has entered the competition. PR and communications professionals throughout San Diego County gathered at The Dana on Mission Bay in San Diego to celebrate the San Diego PRSA chapter’s 25th anniversary of the Bernays Mark of Excellence Awards Program.
The Silver Mark of Merit Award for nonprofit events was presented to Clearpoint for the San Diego County Vintners Association’s (SDCVA) 22nd Annual Wine and Food Festival. The Clearpoint team created a pragmatic plan, which included media relations coverage prior to the event, social media outreach and an email campaign, to help increase attendance and funds raised. The event proved to be the largest and highest revenue generating festival in SDCVA’s history.
Clearpoint earned a Bronze Mark of Merit Award for its work with Great Jones Street in the research and evaluation category. Great Jones Street is a short fiction app that curates thousands of award-winning, original stories by fiction’s best contemporary writers. Clearpoint’s research of current communications strategies used among online fiction publishers and curators, allowed Great Jones Street to clearly differentiate its offering.
The agency was recognized with the Bronze Mark of Merit Award in business-to-business media relations for its work with UBS Financial Services’ San Diego market. Clearpoint’s 18-month media relations campaign resulted in 57 pieces of media coverage, including feature stories, broadcast appearances, lists and awards.
“The Bernays awards are not only a reflection of the hard-work our team puts in, but they affirm our strategic approach that always includes research, planning, execution and measurable results,” said Clearpoint Agency President Bonnie Shaw. “We are honored to be recognized by our peers and PRSA.”
The annual San Diego Bernays Awards are open to all agencies and organizations in San Diego and Imperial counties and recognize the finest in public relations campaigns, professionals and elements in a range of categories.
See a complete list of Clearpoint Agency’s award-winning projects here: http://clearpointagency.com/index.php/awards/.
About Clearpoint Agency Clearpoint Agency develops award-winning public relations and digital marketing programs for B2B and B2C clients in financial services, healthcare IT, biotech, professional organizations and consumer products. From strategy and content development, to media relations and social media, the experts at Clearpoint have the experience to generate buzz for your brand and creatively communicate your message to target audiences. For more information visit www.clearpointagency.com or follow Clearpoint on Facebook, LinkedIn, Twitter and Clearview Blog