We are thrilled to be working with a new international client, BrandMaker, Inc. BrandMaker develops Cloud-based software for marketing resource management. BrandMaker’s enterprise clients rely on its software to keep marketing materials and brand messaging consistent at any franchise within their organization.
We’ve expanded our Encinitas office by adding new team member, Account Coordinator, Julie Willis – and by remodeling our office to accommodate more space! Read our press release and take a video tour of the office to see the changes for yourself. Life sure is good down by the beach in North County San Diego!
Clearpoint moved up two spots on the San Diego Business Journal’s 2014 ranking of public relations agencies in San Diego, to hit the top 10! A 24 percent increase in billings and the addition of digital marketing services contributed to the surge.
Clearpoint also ranks among some of the top firms in the country as reported by topPRagencies.com.
“We see this as an affirmation that we are doing great work for clients, and that is what drives us,” said President of Clearpoint Agency, Inc., Bonnie Shaw. “Our incredible staff and focus on client objectives are the keys that allowed us to rank on the top 10 this year.”
According to Marketing Land, the most popular way to surf the Internet is via mobile device. At Clearpoint Agency we’ve modified our website and all of its features to be optimized for mobile! We recommend all companies make their websites mobile-friendly.
72 percent of mobile users say it’s important to them that websites are mobile-friendly
60 percent of Internet users mostly access the Internet on a mobile device
Nearly three out of every four mobile users say they’re more likely to revisit mobile-friendly sites
52 percent of users said that a bad mobile experience made them less likely to engage with a company
50 percent of users said that even if they like a business, they will use them less often if the website isn’t mobile-friendly
Check out our mobile site and see why you should get optimized today!If you want to optimize your website for mobile, we can help. Give Clearpoint a shout at 760.230.2424, or email firstname.lastname@example.org.
B2B companies have different needs when it comes to marketing. However, B2B companies as a whole have joined B2C brands in realizing the potential of content marketing to drive brand awareness and increase revenue. But how is this content marketed from one business to another? Our latest graphic dives into why B2B companies utilize content marketing, and what tactics they are using online to market their content.
Clearpoint is ranked fourth in the Best Top 10 Web & Digital PR Agencies for the month of February! The list is compiled by topPRagencies.com, an independent ranking in the industry, and recognizes PR agencies all over the U.S. Firms are rated based on five areas of evaluation to compare the top performing PR agencies: analysis, online knowledge, adaptability, strategy optimization and overall performance.
For more information on our services, please visit our website.
Know a non-profit that needs a hand? Clearpoint will provide one non-profit with pro-brono PR and marcom services in the New Year. Clearpoint Agency will accept nominations from local, regional or national 501(c)(3) organizations. Non-profits need to fill out a brief form on our website. Submissions will be accepted until February 14, 2014. Our team will select three entries to be reviewed by a panel of judges including Clearpoint clients and partners. The winner will be notified by telephone, and announced on February 28, 2014 via Clearpoint’s blog and Facebook page. Services rendered will be based on the non-profit’s needs and may include, but are not limited to, message development, press releases, blog writing, website content, social media, and media relations.
“We have a long history of supporting non-profits, and giving back to the community is of a great importance to our team,” said Bonnie Shaw, president of Clearpoint Agency. “Our selection of one organization to support for a year enables us to provide a complete program that will drive successful results while making a great use of our resources. We are also very thankful for our clients’ support and assistance in the final selection of a non-profit.”
Clearpoint Agency, an award-winning, boutique PR firm located in coastal Encinitas, is interviewing for a PR account executive with at least 3 – 4 years of experience with increasing responsibility at an agency. We are looking for a talented account executive who is proactive, collaborative, detail-oriented and passionate about public relations to join our incredible team. Clearpoint Agency works with a variety of interesting clients in consumer products, technology, biotech, and financial services industries. www.clearpointagency.com
Journalism or public relations degree preferred
Agency experience a MUST
Strong writer with knowledge and experience of writing press releases, blog posts, and articles on a variety of topics
Ability and desire to develop creative PR and marketing communications strategies that meet client goals
Excellent presentation skills
Track record of effective media relations and securing editorial placements with print and broadcast outlets
Experience planning and managing social media for clients on a variety of social media platforms including Twitter, Facebook, Google+, LinkedIn and YouTube
Ability to multitask in a fast paced environment and be a problem solver
Desire to be part of new business efforts, networking and presenting to prospects
Strong command of PowerPoint, Excel, WordPress and Word. Photoshop, Illustrator, and video production experience a plus
Ability to be a self-starter who can see the big picture and prioritize what needs to be done to meet our clients’ goals and grow our business
Desire to work in a professional, fast-paced and fun environment where people are passionate about PR, think creatively and truly work as a team
Salary commensurate with experience. Competitive salary and benefit package includes health club membership, mobile phone and ample opportunities to attend continued education seminars and events.
Your friends at Clearpoint Agency would like to wish you and your family a healthy and joyful holiday season filled with smiles and happy memories. A big thanks to our wonderful clients, friends and families for a great 2013.
Here’s to a prosperous 2014!
–From the Clearpoint Team